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From Ranjith Parasuraman

Month: December 2019


Why is it difficult to start a business?

Posted on December 19, 2019 Updated on June 6, 2025

Most new businesses fail. The failure is due to various reasons like lack of product/service quality, lack of customer adoption,… Read more



What is the essence of marketing?

Posted on December 16, 2019 Updated on June 6, 2025

There is much confusion about the meaning of marketing. If you ask a marketer to define it, they will talk… Read more



Recent Posts

  • Uncomortable Ideas
  • Importance of marketing
  • Intelligence vs ability
  • Freedom vs security
  • Lady Gaga vs Shahrukh Khan

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